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AlWaal AlBari
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Project Overview

AlWaal AlBari’s rebrand gives the F&B concept a stronger identity with a character of its own. The visual system balances bold typography with illustration, creating a language that feels expressive without becoming crowded. Packaging plays a central role, carrying the identity through the everyday experience of the brand. Graphic details add personality and recognition across different formats while keeping the system cohesive. الوعل البري feels distinctive, grounded, and confidently contemporary.

Sector
F&B
Year
January 8, 2023
SERVICES
F&B
Rebranding/Uplift
Illustration
Packaging
Location
Riyadh, Saudi Arabia
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