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Okashi

F&B
Rebranding/Uplift
Illustration
Packaging

If you can't master eating noodles with chopsticks, then you're Okashi! (AKA odd and funny). Okashi is an Asian food restaurant that approached us for rebranding and repositioning. We have crafted a timeless yet modern brand identity inspired by Asian culture, incorporating the colors of Asian cuisine, rice fields, and Asian pottery. The new visual identity introduces Okashi to the audience with a fresh perspective and an immersive experience.

Scope of service: identity rebranding, brand strategy, company profile, packaging, menu, signage design, photography direction and social media

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Creating transformative brands since 2017
⚡Branding ☻ Marketing ☻ Interior & popups
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